Hotel Marques de Riscal, Gehry Partners, LLP, Elciego, (Alava) Spain
Is it providential when the first design presented to a client is the one that gets approved? (Even with the frequent occurrence of the client requesting a round of revisions, and then reverting back to their original choice). Or is it several rounds of iterations: of client input and designer interpretation, that lead to the best design solution?
A painting (unless inspired or modeled on a series of sketches and studies) is a one-time act of creation; of paint on canvas, clay on wheel. design in today’s world of command z’s, version n+1.0’s, and final_final_final.pdf’s is a never-ending process of revision, second-guessing and infinite tweaking. the original zest that was to be found in the very first sketch has morphed into something unrecognizable by ver.153
The ideal would be to strike a perfect balance. to envision a near-perfect solution at the very outset, and then take the clients’ invaluable feedback to make that solution even more effective; arriving at a piece that is complete, finessed and realized.
